Join the Movement Together
This isn’t just another cause. Another fundraiser.
This is a movement, and together we can make a difference.
About Lee National
Since 1996, Lee National Denim Day has raised more than $89 million for the fight against breast cancer and unites nearly one million supporters nationwide each year. This year, we hope to add to that total.
It all started when several Lee Jeans employees realized that each of them, in one form or another, had been touched by breast cancer. An everyday conversation sparked an idea and led to the creation of Lee National Denim Day, which has become one of the largest single–day fundraisers nationwide for breast cancer.
In its first year, Lee Jeans set a goal of raising $1 million on Lee National Denim Day. To do this, Lee Jeans asked companies to go casual for a cause, inviting employees to wear their jeans to work on Denim Day in exchange for a $5 contribution to the fight against breast cancer. The underlying concept behind the program was simple — by convincing enough people to take one small step, together they could reach an incredible goal.
The response to the inaugural Lee National Denim Day program was astounding. That year, more than 3,000 companies signed up to participate, raising $1.4 million dollars for the fight against breast cancer and setting the stage for what would become one of the most captivating social action campaigns in the country.
Unfortunately, breast cancer is bigger than just one month. With roughly 40,000 women dying from breast cancer every year, we need to reach more people with the message of hope and an opportunity to help. So please join us in helping those affected by breast cancer rise above it by donating now and making 2013 the most successful year for Lee National Denim Day.
Courageous and empowered, Amy lives in Kansas, where she is currently battling breast cancer. As an avid runner and triathlete, Amy was stunned when she was diagnosed with stage III breast cancer at the age of forty. Beginning chemotherapy in February 2013, Amy continues to fight valiantly with the support of her friends and family. Although she sometimes feels overwhelmed, Amy is not letting cancer stand in the way of her training or her life. Amy attributes her persistence to her supportive friends, who go out of their way to help with her daily battles with cancer. Amy knows she couldn’t do it without her team by her side, and asks you to join a team today and make a difference in the fight against breast cancer with Lee Jeans and the American Cancer Society.